By Demian Russian
Satellite Radio service provider Sirius XM Radio (NASDAQ:SIRI) and Asbury Automotive Group, Inc.?(NYSE:ABG), the 6th largest automotive retailer in the country, announced today that Asbury customers, who purchase a pre-owned vehicle with a factory-installed Satellite Radio from participating?Asbury?dealerships,?will receive a free 3-month trial subscription to Sirius XM Radio.
We are pleased to be teaming up with?Asbury?to give their customers the opportunity to experience the fantastic variety of entertainment offered by SiriusXM. We continue to expand SiriusXM?s pre-owned vehicle programs ? now with over 4,000 participating dealers across the country ? and look forward to working with?Asbury?s 79 dealerships to further enhance the pre-owned vehicle buying experience.
??Joe Verbrugge, Senior Vice President, Automotive Remarketing Division, SiriusXM
Asbury Automotive Group customers who purchase a pre-owned vehicles featuring factory-installed Satellite Radio will now receive free access to Sirius XM Radio?s commercial-free music, premier sports, news, talk, entertainment, plus traffic and weather information.
We are eager to have all our locations participating in the SiriusXM pre-owned vehicle program. Enabling our customers to drive off our lots with 3 months of Satellite Radio is a value-added service we are excited to provide.
? Ryun Pavlicek, Director of Retail Strategy, Asbury Automotive Group
For more information about Sirius XM Satellite Radio, visit?www.siriusxm.com.
Disclosure: Long SIRI
Contact the author:?DemianRussian@SatelliteRadioPlayground.com
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